Twitter Podcast

Web 2.0 has made massive changes to communication. The internet has brought upon a new age of social media and with it new ways of interaction. Twitter, a social media site has become one of the leading tools used for the average person, journalists, and companies. With social media at its highest, Twitter has become commonly used among the "average joe". The average person uses Twitter for their kids grades, amber alerts, announcements, store promotions to say the least. With Twitter the community is able to obtain information in seconds and be able to spark a conversation.
In addition to the uses of the average person, Twitter is also used by the mass media in particular journalists. Journalists use Twitter for a variety of reasons; they use the social media site to obtain breaking news that is tweeted at the site. Journalists also obtain and perform interviews by tweeting with their interviewees. They also use Twitter as a "quality assurance" site to double check their news. Lastly, journalists use Twitter as a source of promotion site to promote their work and their stories.
Twitter is also used by companies. Businesses today have begun to use social media sites such as Twitter as a form of less expensive advertising, and a way of monitoring their brand. BusinessWeek writer Rachael King believes that companies use Twitter to "bolster their brands". She believes that companies use Twitter to monitor their customer satisfaction. The writer also states that companies also use Twitter as a form "embracing transparency". Rachael explains that companies want to have a transparent image for their employees and customers to admire.

Our group project podcast was a great example to showcase the advantages of Twitter. Our podcast consisted of showcasing the uses of twitter from an average person's, journalists, and companies perspective.Our blog consisted of showcasing the value of Twitter and the importance that this social media tool is to our community. Below is a copy of our shownote's podcast.

Show Notes
Social Media Today
00.14 Juan begins to introduce the show.
00.38 Juan introduces the various topics that will be discussed on the podcast.
00.42 Sara begins to talk about the use of Twitter for journalists.
01.49 Juan transitions topic to Kirby.
01.58 Kirby begins to talk about the advantages of Twitter for the average person.
03.01 Juan transitions topic to Joe.
03.12 Joe begins talking about the advantages of Twitter for business.
04.38 Juan ends the show.
05.13 Podcast ends.

We believe that Twitter is an excellent social media site that has countless opportunities. Twitter has evolved and is now one of the leading social media sites throughout Web 2.0. As time progresses more and more people are becoming familiar with Twitter. The community, journalists, and companies are among the least who use Twitter as a mean of expressing oneself and obtaining valuable information through a click of a button.

Companies use of Twitter

With technology on the brinks, companies have used innovative ideas such as savvy social media tools to enhance their business. Companies such as Dell, Apple, Amazon, Buy.com to name a few have used social media tools to their advantage. Twitter is one of the newest social media tools that has been used for a company's advantage. Companies use Twitter to "keep constant tabs" of their brand. Comcast, Dell, GM, and Kodak are among the many companies that use Twitter to monitor their brands name and offer assistance to their customers. Twitter is also used a monitor tool for their company's customers. Companies such as GM believe that monitoring their customer's feedback is a way to obtain "business value" to their customers. Twitter is also used as a way to "embrace their transparency", companies such as Zappos are using Twitter to burnish his company's brand and have an opening port for his employees to get to know each other and create a good company's identity. Twitter is also used as a mean to monitor impersonation of company's name used for illicit uses.

I believe that the company's use of Twitter is a smart move to do. Twitter is an innovative social media tool that is valuable and can be profitable for the company. the tactics that I mentioned before are good ideas that may produce a positive feedback for the company. I believe that with Twitter on the rise, many companies will adapt this social media tool and use it for their advantage.

Pipelines of Web 2.0

This week's lecture highlighted a new way of finding information on a particular thing, person or organization. The lecture emphasized on yahoo's program that creates pipelines that links your search to various social media tools. Our professor showed us step by step on how to obtain the best information to acquire the overall information for your search. The first step that was done was create an account on the yahoo pipeline's website, after doing that we had to come up with something to search for. After we had our search, we had to then go to well-known social media sites such as Twitter, Technorati, Youtube, and Google Reader to look for your search. Once you would find information regarding your search you would then obtain it's RSS and add it to your pipeline. After completing all of your searches you would then connect all of your social media sites with "pipes" and then have all your information be sent to one site. Yahoo's pipelines are being used by the masses; with technlogy on the break many people are being aware of the advantages that Web 2.0 has brought to their attention. A variety of individuals have used this site for their personal and professional reasons.

I believe that this is a great way of saving time and effort in searching for your information. Yahoo pipelines are also good way to check your information and other searches that are of interest to you. This new social media tool is a great assest to anyone searching from multiple social media sites. Using yahoo pipelines is a eminent way to take advantage of the great ways of Web. 2.0.

SEU's New Social Media Tool

Technology has stricken St. Edward's University by force this past year. With the creation of Web. 2.0 many organizations such as St. Eds have mastered the skills of using social media tools towards their advantage. St. Ed's Student Life is no exception and has recently created a website to approve event approvals. Student Life is now requiring to process any event approval forms through a new web powered by CollegiateLink. This website is a savvy and efficient site that easily lets you fill out an event approval form and lets you register your organization's events. In addition to this, the Student Life's website also lets you look at other upcoming events and other people's status to monitor each others events.
To obtain access to this page you must first create an account for your organization. After creating an account you have the option to add any of your organization's officers to acquire access to the site. The website is full of insightful surprises for it has a home page that has a virtual bulletin that consists of future events from other organizations. The website also has short tag lines that describes any of the other organization's events, memos, or thoughts.

I believe that this is an awesome website that couldn't of been created any better. This website makes it easier for students to obtain access of other events, organizations and their event approvals. This new website is a savvy tool that will help connect St. Edward's organizations as a whole.

Social Media 1 o 1

The 21st Century marked a new beginning for social media, since the birth of Web 2.0, technology has advanced dramatically.Although many of these amenities have come up in the recent years there are an abundant amount of people who still have no clue how to incorporate new social media in their environment. Social media has grown immensely over the past few years, people are know capable of expressing their own opinions and promoting merchandise through blogs,use wikis as a informational tool and use other sorts of social media techniques to advance in their daily and work environments. Because so many people are unaware of the advantages of social media Inbound Marketing, a technique used to obtain customers has been used to create a one day bootcamp that emphasizes on the importance of customer attraction. The bootcamp will take place in Austin, TX on Thursday March 12th for individuals who seek to enhance their customer attraction. The session will consist of "keyboard education seminar in new marketing". This bootcamp will help the individual understand the advancements of social media and the tools used to develop an adequate marketing technique.

Inbound Marketing is an excellent source for companies and workers who seek to enhance their customers. This session will help them enhance their social media abilities by incorporating new technology to attract potential customers. I believe that this is a good opportunity for all of those individuals who seek to be knowledgeable of all the new amenities in the technology world.

Hear Your Voice

With technology on the break, podcasting has become an ingenious social tool to express one self. This week's class taught us how to create and publish our own podcast. Our professor had a guest speaker who showed us how to create a podcast. Our guest speaker had a step by step booklet that showed us how to use the program. The program we used was called Audacity, this program is an ingenious mechanism that helps the person record,play, and edit . This program contains an easy way to create a podcast. Audacity can also help you enhance one's podcast by inserting music or managing one's tone of voice. Individuals create a podcast for a variety of reasons, some use it for interviews, music, tutorial, storytelling, lectures, conference recaps, and oral presentations, etc.

I believe that creating a podcast is a new technology that can enhance one's work. A podcast is an innovative media tool that can enhance one's work. Creating a podcast for this class will help me obtain a good understanding on how to use a podcast.